When we think about icon brands Pirelli is definitely on the top of the list. Race and performance are the tip of the sword. When a conversation started between ECHOS and Pirelli we knew this was the ultimate for our agency and that all our conversations surrounding bike/race align with the product rally cry. Just like all categories and new products on the market, there needs to be an introduction phase to indoctrinate influencers (both media

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We are proud of a few things with this special REVERB activation. We are the first PR agency to actively play a role in an event/show by having our own booth. We could have taken the easy route by throwing up a 10x10 tent and calling it a success.  That is definitely not the way we operate. We chose the most challenging and also the most rewarding. We are also grateful of our partners who

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The ECHOS REVERB Pop-Up Engagement Offered Emerging and Established Global Brands an Authentic Opportunity to Tell Their Story to Journalists ECHOS Brand Communications is proud to have launched REVERB, a new physical experience that brings together journalists and brands in the active lifestyle, snow, cycling, consumer technology and outdoor spaces. The REVERB experience offers emerging and global brands a powerful way to spotlight products and tell their stories directly to the media in an authentic and

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The world of communications is about telling a story authentically and specifically one that stands out from the crowd. Our partner had a mission, to revitalize the yoga accessory culture by designing a yoga mat that had character and style.  The placement in Cosmo print not only established the brand as one to watch out for but it also gave them permission to take the story

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We met the team behind, Dirtlej at the ISPO show in Munich and we knew immediately they were special. Their Dirt Suit is a fresh take on mountain bike apparel and won the ISPO award. This is the product you never knew you needed until you see it. The Dirt Suit is a staple in my quiver and we look forward to bringing them to the US to redefine the modern MTB

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adidas Sport eyewear is a dream client for us. They embody the spirt of adventure and align with ECHOS ethos of an outdoor lifestyle. Our team work within the categories that we live; bike, run, ski and outdoor. Winning their business and being able to partner with an amazing team is a true sign  that we are indeed living the

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There is nothing more gratifying to us than creating awareness for our partners. We were honored when we were asked to be part of the KPIX segment in San Francisco that focuses on technology and the effects on cycling products. Luckily for us, we represent the best in class brands so pulling in the dream team of products was

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We are honored to represent the Boulder International Film Festival. The opening night was a huge success, we have been able to secure high-level media to promote the first annual inclusion of VR/360. There's no doubt VR is here to stay, the only question is how and what brands will do with the technology in hopes of telling a deeper and engaging story. ABOUT: The Boulder International Film Festival will introduce a VR/360 film component

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It's been an amazing ride being the agency of record for NAHBS (North American Handmade Bicycle Show) which will be calling Salt Lake City home in March.

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