As a growing revenue stream for publishers and influencers, affiliate marketing and editorial are really taking off.
Combining media relations and affiliate efforts is a smart move, and can give brands a leg up on the competition. But there are a few steps to choosing from the many affiliate platforms, and then communicating your affiliate status.
ECHOS works with our partners to select the right affiliate platform in order to recruit, compensate, communicate and incentivize media, bloggers, vloggers and influencers. Combining PR efforts with an affiliate program allows for a leveraging and amplification of existing media outlets and opens the door for new media partners.
Working with affiliates is performance-based, so you only pay when a sale happens.
Affiliate platforms serve as intermediaries between brands and affiliates, making sure everything is connected and running smoothly. Affiliate platforms also offer dashboards, reporting tools and payment mechanisms.
We choose the best platform to integrate with your brand, website, and objectives. Then we partner with your creative team to develop affiliate-ready content for your platform.
We identify and onboard existing relationships, and sign up new affiliates, while also using affiliate commissions to open new doors.
We keep affiliates engaged and active with up-to-date with regular feedback, amplify promotions, coordinate launch details and digital asset distribution.
We monitor the promotion of your brand and ensure affiliates get paid and all returns and cancellations are backed out, while ensuring compliance to program policies are followed.
We constantly evaluate your program and tailor it to meet you specific goals and objectives to drive results for your brand.